Articles covering content on websites, whether that be types of content or best practice.

User-friendly SEO

There was a time when Search Engine Optimisation (SEO) was seen as some mysterious black art. Developers would pit their wits against search engines to get their sites high in the rankings – usually higher than their content warranted. This … Continue reading

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Stay focused

It’s good to be busy but it can often mean that important business development tasks are neglected. So, at the end of a busy few months, and as a new year begins, it seemed like a good time to write … Continue reading

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Quality not quantity

In the last blog I looked at the importance of keeping your site updated and the reasons for that. To be honest, few people would argue with the principle. Where arguments tend to arise is with the nature of these … Continue reading

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Keep it updated

I was at a business development group the other week and at one point the conversation turned to online marketing. It’s a huge subject to get into when you’ve only a few hours to chat but there were some interesting … Continue reading

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